Simon Janssen
Simon Janssen· CTO at HappyNurse · UK AI Exposure Map 2026
Administrative

Personal Assistants and Secretaries and AI

High exposureAI score 7.5/10 · Administrative
7.5out of 10
JPE Score
Median salary
£28K
Forecast 2030
-16% to -15%
Employment
165K
ONS growth (5yr)
-6%
Trend
strong decline
Sector
Administrative

Exposure scores

JPE (Practical Exposure)7.5/10 — High exposure
ONS growth projection (5yr)-6%

AI exposure explained

What does an AI score of 7.5/10 mean?

Interpretation

High exposure — Many tasks in this occupation can be automated or AI-assisted. Adaptation is key.

High AI exposure combined with a declining trend creates meaningful disruption risk for Personal Assistants and Secretaries. Workers in this field should consider developing AI-adjacent skills or exploring related roles with lower exposure.


Forecast 2030

What changes for Personal Assistants and Secretaries?

Modeled employment change by 2030
-16% to -15%
Disruption risk: High

This model combines ONS Labour Force Survey projections (interpolated to 2030) with an AI disruption factor calibrated for the UK labour market (flexible employment, moderate union density, NHS workforce dynamics). A range of -16% to -15% means employment for Personal Assistants and Secretaries is modeled to decline by 2030. This is a scenario, not a prediction.


Sector context

Administrative and AI

Personal Assistants and Secretaries belongs to the Administrative sector. This sector has an education level index of 2/4, indicating moderate formal education requirements. Occupations in Administrative with high AI exposure tend to see significant task restructuring as AI tools handle information-intensive work.


AI tools

Which AI tools are already making an impact?

Microsoft CopilotChatGPTNotion AI

Career outlook

Moderate exposure — Your role is evolving

Invest in AI skills alongside your core expertise. The most valuable professionals in this field will be those who use AI to amplify their judgment, not those who compete with it.


Personal development

Personal development plan

Based on your sector (Administrative) and AI exposure level, here are three concrete steps to future-proof your career.

Master document and email automation

AI handles 80% of routine correspondence and formatting

Microsoft Copilot, Grammarly
Implement AI scheduling and coordination

Calendar management and booking become hands-free

Microsoft Copilot, Reclaim AI
Optimise workflows with no-code AI

Automate repetitive processes without coding skills

Notion AI, Zapier AI

Related occupations

Similar occupations on the map

National Government Administrative Occupations
AI 7/10·-15% 2030
Administrative
Local Government Administrative Occupations
AI 7/10·-16% 2030
Administrative
Book-keepers and Payroll Managers
AI 8.5/10·-18% 2030
Administrative
Financial Managers and Directors
AI 7/10·-11% 2030
Management
Marketing and Sales Directors
AI 6.5/10·-3% 2030
Management

International

This occupation in other countries

🇺🇸Secretaries and Administrative Assistants
AI 8/10Secretaries and Administrative Assistants
🇩🇪Sekretäre/Sekretärinnen
AI 8/10Secretaries
🇫🇷Secrétaires
AI 7.5/10Secretaries

About this analysis

AI scores are LLM-estimated using the same methodology as the Dutch AI Exposure Map, making scores directly comparable across countries. The JPE methodology score is shown as an academic reference. Employment and salary data from ONS ASHE 2024. A high AI score does not automatically mean job loss — Software Developers score 9/10 but ONS data shows continued strong demand. The 2030 forecast interpolates ONS employment projections to a 2030 horizon and adjusts with AI disruption pressure. These are modeled scenarios, not predictions. All data CC BY 4.0.

Full methodology, sources and download →


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